Let's say you saw something on Martha that introduced you to a whole new crafting opportunity. And then you stayed up waaaay too late because you were so inspired. The project was coming along so well that you put off packing for your trip to Florida until the wee hours. You might be eager to share the success of said project with all of blogland. It was that clever!
Comments from your crafty buddies were dancing in your head.
But, the birthday-girl-to-be reads your blog.
So you have to keep it a secret.
That would be a bummer, huh?